{
"prompt": {
"title": "Agency-Grade Brand Identity System Poster",
"trigger": "Upload a logo. From it, construct a complete, investment-worthy brand identity system poster — the kind that closes client deals and dominates Behance front pages.",
"prime_directive": {
"rule": "Every element — color, tone, shape, texture, personality — must be extracted directly from the uploaded logo.",
"enforcement": "Nothing generic. Nothing templated. Nothing borrowed. Strip the logo. Decode it. Build an entire visual universe from its DNA."
},
"format": {
"orientation": "Vertical",
"aspect_ratio": "4:5",
"layout": "Multi-column grid",
"composition": "Layered, dense, intentional — zero wasted space"
},
"sections": {
"01_brand_header": {
"label": "Open With Authority",
"elements": [
"Brand name in commanding, high-hierarchy typography",
"Brand statement — 6 words maximum, razor-sharp",
"Three soul descriptors (e.g. Raw / Futuristic / Grounded)"
]
},
"02_color_system": {
"label": "Build The Color World",
"palettes": {
"primary": "3–5 colors extracted from logo",
"secondary": "3–5 supporting colors",
"accent": "High-impact hit colors"
},
"per_color_display": [
"Wide swatch block",
"HEX code",
"Role label: foundation / emphasis / atmosphere"
],
"extras": [
"Gradient blends",
"Color-on-color pairings",
"Light mode vs dark mode behavior"
]
},
"03_typography_system": {
"label": "Establish The Type Voice",
"tiers": {
"headline": "Commanding, bold — show a punchy title example",
"subheadline": "Structured, clear — show a descriptive line example",
"body": "Readable, intentional — show a paragraph fragment example"
},
"requirement": "Hierarchy must be undeniable at a glance"
},
"04_visual_language": {
"label": "Define The Visual World",
"define": [
"Image style (editorial / industrial / cinematic / organic / etc.)",
"Lighting quality and direction",
"Texture references and material moods"
],
"visual_tiles": {
"count": "3–5 tiles",
"style": "Art-directed style previews — mood board squares from a real shoot brief"
}
},
"05_brand_applications": {
"label": "Bring The Brand To Life",
"rule": "Every mockup must feel like the same brand. Same DNA. Zero inconsistency.",
"mockups": [
{
"type": "Product Packaging",
"detail": "Dimensional, realistic render"
},
{
"type": "Website Hero",
"detail": "Full desktop viewport"
},
{
"type": "Mobile App Screen",
"detail": "One key UI moment"
},
{
"type": "Social Media Posts",
"detail": "3 formats — square, story, banner"
},
{
"type": "Business Card",
"detail": "Front and back"
},
{
"type": "Out-of-Home Ad",
"detail": "Billboard or transit panel"
}
]
},
"06_design_system": {
"label": "Show The System Working",
"components": [
"Buttons — default, hover, disabled states",
"Cards",
"Input fields",
"Navigation bar",
"Spacing scale"
],
"requirement": "Must resemble a real design system handoff document"
},
"07_iconography": {
"label": "Iconography",
"count": "6–10 icons",
"style_rule": "Same visual grammar as the logo — geometric, organic, sharp, or soft",
"consistency": "Uniform stroke weight or fill logic throughou08_patterns_and_motifs": {
"label": "Patterns & Motion Artifacts",
"sources": "Derived from logo geometry only",
"elements": [
"Background patterns",
"Decorative shapes",
"Repeating motifs",
"Structural dividers"
],
"philosophy": "These are not decoration — they are brand DNA made visible"
},
"09_material_and_depth": {
"label": "Material & Depth",
"details": [
"Shadows with real, directional logic",
"Surface textures — glass, matte, paper, metal (brand-appropriate)",
"Reflections where contextually fitting",
"Layer depth that makes elements feel physically present"
]
}
},
"scale_target": {
"total_elements": "30–50 distinct visual elements",
"balance": "Large anchors offset by fine micro-details",
"rule": "No filler. No padding. Every centimeter earns its place."
},
"quality_standard": {
"benchmark": "Must look like it costs $15,000 to produce",
"references": [
"Top-tier Behance brand case study",
"Real agency brand guideline board",
"Client-ready deliverable"
],
"failure_conditions": [
"Looks templated",
"Contains generic placeholders",
"Elements feel disconnected",
"Any section feels unfished or sparse"
]
}
}
}
