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A vertical concept poster whose first blow is one enormous white word spanning the top of a mist-filled landscape, while the person standing in that landscape has already turned into a patch of glowing white: most of the lower frame is a real photograph of the theme's scene, the foreground plants bent by wind, a small path leading into the distance through the middle ground, far shapes dissolved into thick fog with only blurred outlines left, light coming through from deep in the mist; the photo's top edge melts slowly into a sheet of pure white, and where that white meets the photo a short word in a huge high-contrast classical serif spans the whole width, the letters full and the serifs sharp, almost touching both sides, the tallest branches and leaves of the scene reaching across in front of the letters so some strokes are hidden behind them and others lie on top, word and landscape alternating front and back; on the path stands a person reduced to a pure white silhouette with soft edges bleeding outward, the pose clear and no detail at all, as if they were the light itself, and that quiet of one person shining inside the landscape is the picture's hope. One four-pointed star sits in a gap within the big word and another at the upper right, each filled with a fragment of the same photograph. The theme decides the colour: the photo is unified in the one colour that belongs to the theme's scene, shifting within that family with soft tonal steps, the mist brightest and the deepest shadows that colour pressed to its heaviest; the big word and the figure are pure white, the brightest things in the frame; all small text takes the photo's deepest step. When the theme changes the scene, the whole image changes to another colour, holding only the relationship of a misty landscape, a white word and a white figure. At top left one line of tiny monospaced type gives an author name, a date and a category separated by vertical bars; to the upper right of the big word two small lines of monospaced type carry a short phrase; at bottom right one small monospaced line between dashes carries a closing phrase. Use the theme's words when it gives them; when it does not, the big word is a short word naming the mood of the landscape, the phrase and closing line are calm words about that light, the author name is fictional, and any Chinese is always in simplified characters. The whole is still, airy and hopeful, like someone who found their own light in the fog.
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